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Rustbelt Coffee Back to School

PROJECT TYPE

Organic Social

YEAR

2024

For the fall 2024 menu, Rustbelt built an actual classroom in the middle of the café — pulling straight from 2000s cult-classic high school movie tropes. Study hall was officially in session, with a post series turning the fall menu launch into something people wanted to look at twice, not just another "menu's here" graphic.

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