Billy Sundays Barber Shop

Started by shooting photo content for the shop — styling, setup, composition, editing — to capture what the space actually looks and feels like. That grew into managing their full social presence: a content calendar built around when their audience was actually online, active community management, and trend-relevant content that still sounded like the shop, not a trend chaser.

Results: 18.5% follower growth and a 3,000% increase in reach, both in the first month of management.